Wednesday, June 3, 2015

         Is the color of an object significant to a person? Two psychologists, Sanocki and Sulman seem to think so. They conducted an experiment titled “Color Relations.” They were attempting to prove whether harmonious colors were more visually appearing on an object, or whether the contrast of colors was insignificant. It has been said that similar colors are considered “harmonious and pleasant.” Their study included college students who were asked to memorize the color of specific objects. They were asked which set of colors were more visually appearing and which sets of colors were the easiest to memorize. They were also asked whether the groups of colors were the same or different. It was a test of visual perception.

      Based on their findings, they reached many conclusions about how colors impact our visual perception. They found: people remember colors more when they are harmonious, people remember patterns with lesser colors, and the contract of a color can have an impact on how we visually perceive other colors. To conclude, people retain are able to retain more visual information about an object, if it has a harmonious color scheme and a low amount of colors. 

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