Saturday, June 4, 2022


 Autonomous sensory meridian response, also known as ASMR, is a tingling sensation that begins on the scalp and moves down the back of the neck, upper spine, and shoulders. ASMR is a subjective experience of “low-grade euphoria” and also called a brain orgasm with the flood of pleasure and relaxation one can receive from ASMR. There are various stimuli referred to as triggers that are commonly auditory and visual but can also be tactile. Whispering, eating food, trickling water, and stroking objects are just some examples of ASMR stimuli or brain tingles. This form of pleasant entertainment is actually proven to promote oxytocin and raise GABA levels, a neurotransmitter responsible for producing a calming effect.

A study shows that participants who listened to ASMR had lower heart rate, 3.14 beats per minute lower, than non-participants. In addition, people also report physiological and emotional changes as well. Overall, ASMR has been proven to help those with sleep disturbances such as insomnia, as it promotes relation to the body and brain.

So why is it that when people eating a bag of chips nearby is annoying, but the enhanced sound is satisfying? Like I mentioned prior, it is a heightened sensory experience with zero distractions. It increases endorphins and with the special microphones that professionals use, it targets a specific part of the auditory system and brain to ultimately result in utter relaxation.


  1. Hi there, great post about ASMR. I have to say that as someone with the hyperfocused variety of ADHD, all ASMR sounds drive me crazy. Not sure if this is a me thing or and ADHD thing, but I can't sit near someone eating anything in a quiet room, or whisper slowly, or make any kind of repetitive type sound. Having kids of an age to experiment with and reproduce ASMR has really made me introspective about this. I think that the purposeful repetition of sounds in ASMR is the thing that bothers me, versus the naturally occurring variances of sounds, say of birdsong, waves, or thunderstorms.

  2. ASMR I feel has become so popular on social media lately. Whether the context is satire or not these videos have gone viral. I was not aware of how effective ASMR really was or what it caused. Personally I agree with Alishamarie, I do not like the sounds that are a result of ASMR or anything like it. Going off of their comment about repetition, I think that may be the reason some people may enjoy ASMR, that way they know what to expect.