Imitation is a flattering and natural social concept. In an experiment, a researcher mimicked and imitated the subject. The researcher acted as a phony subject in this study. The imitation was subtle and carefully conducted. After a fewer minutes of adopting the subject’s postures and mannerisms, the subjects found the phony subject more likeable than others. Follow-up studies were also conducted based on this idea. Our book explained, some research concluded subjects who were imitated in studies were 80% likely to donate their research participation money to charity. Research also suggests individuals do more inadvert imitating with people in the same sociocultural category.